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Glossary

MEDIA BUYERS GLOSSARY

MANSI Media's own glossary of media buying terms with a special focus on newspaper industry definitions.

If you have a term that you would like us to add to our glossary, send us an email and let us know what it is.

 

INTERACTIVE ADVERTISING GLOSSARY

The IAB’s Glossary of Interactive Advertising Terms has been written to help marketers, agency executives, and publishers understand the evolving language of interactive marketing.

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